Ads.txt
From Just Solve the File Format Problem
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− | '''Ads.txt''' is a special file promoted by the Interactive Advertising Bureau (IAB, not to be confused with the Internet Architecture Board) to let a site announce its officially endorsed ad networks and the associated account IDs in order to prevent fraud. It is placed in the root directory of a site similarly to [[Robots Exclusion Standard|robots.txt]]. The filename in actual use is all-lowercase, | + | '''Ads.txt''' is a special file promoted by the Interactive Advertising Bureau (IAB, not to be confused with the Internet Architecture Board) to let a site announce its officially endorsed ad networks and the associated account IDs in order to prevent fraud. It is placed in the root directory of a site similarly to [[Robots Exclusion Standard|robots.txt]]. The filename in actual use is all-lowercase, <code>ads.txt</code>, but the spec refers to the standard as the capitalized <code>Ads.txt</code>. There is also a related spec for an "Authorized Sellers for Apps" file, <code>app-ads.txt</code>. |
== Specs == | == Specs == | ||
− | * [https://iabtechlab.com/wp-content/uploads/2017/09/IABOpenRTB_Ads.txt_Public_Spec_V1-0-1.pdf | + | * [https://iabtechlab.com/wp-content/uploads/2017/09/IABOpenRTB_Ads.txt_Public_Spec_V1-0-1.pdf Ads.txt spec v1.0.1] |
+ | * [https://iabtechlab.com/wp-content/uploads/2019/03/IAB-OpenRTB-Ads.txt-Public-Spec-1.0.2.pdf Ads.txt spec v1.0.2] | ||
+ | * [https://iabtechlab.com/wp-content/uploads/2019/03/app-ads.txt-v1.0-final-.pdf Authorized Sellers for Apps spec v1.0] | ||
== Sample Files == | == Sample Files == | ||
− | * [ | + | * [https://www.nytimes.com/ads.txt New York Times ads.txt] |
== Other links and references == | == Other links and references == | ||
* [https://iabtechlab.com/ads-txt/ Official site] | * [https://iabtechlab.com/ads-txt/ Official site] | ||
+ | * [https://support.google.com/adsense/answer/7532444?hl=en Ads.txt guide (Google)] | ||
[[Category:File formats with a distinctive filename]] | [[Category:File formats with a distinctive filename]] |
Latest revision as of 23:44, 29 February 2020
Ads.txt is a special file promoted by the Interactive Advertising Bureau (IAB, not to be confused with the Internet Architecture Board) to let a site announce its officially endorsed ad networks and the associated account IDs in order to prevent fraud. It is placed in the root directory of a site similarly to robots.txt. The filename in actual use is all-lowercase, ads.txt
, but the spec refers to the standard as the capitalized Ads.txt
. There is also a related spec for an "Authorized Sellers for Apps" file, app-ads.txt
.